Parel Studios was founded in 2020 in Copenhagen, with a mission to amplify the essence of functional design in products that meet the demands of your everyday challenges. By striking the balance between functionality and aesthetics in the space of traditional workwear, lifestyle and activewear, our mission is to create versatile clothing that is fitting for any setting with the goal of reducing wardrobes down to long lasting essentials.

We take a stand against throw-away culture as we believe a responsible design approach is better for all of us and better for the world. By designing and manufacturing products to be durable and timeless, we exist to prove that quality and good design is the most important tool in preserving the environment.